PROFILE : OVERVIEW  :  PROCESS
WORK : DESIGN  :  ILLUSTRATION
NEWS : HAPPENINGS OR ANNOUNCEMENTS : 
LAB : CURRENT PROJECTS  :  DAY-TO-DAY
DIALOGUE : TALK TO ME  :  CONTACT

PROFILE : PROCESS >>

...Taking an idea, tearing it into little pieces, examining all the parts individually and then putting it back together with tweezers.

Because each client has its own style and a different set of corporate demands, the process is essential in developing a successful visual communications package. The solution must exemplify the notion that people demand more from a design than just developing a visual style. So how is this achieved? The process begins with a collaboration with the client to create a strategic concept and plan to achieve these goals. The proposed solution must stress a strong format which is blended with a style that complements the concept, thus strengthening the client's message and creating programs aligned with the client's goals.